HBC MILANO: On the Road to the New Hero with the Finals!

From July 9th to 12th, the Hero Battle CUP Finals will take place.

In Milan, the weather cools down but the passion heats up!

It’s time! Starting July 9th, the hottest moment of the Hero Battle CUP begins:
100 athletes from China, Italy, Spain, Japan, India, France, and other countries will take the stage for a unique show.
The world’s top inline freestyle athletes will meet in the heart of Milan for the Finals — much more than champions, they are international ambassadors of the sport, ready to inspire a new generation of passionate skaters.

It’s a high-stakes challenge, reserved only for the Top 20 athletes in the world ranking, including:
● The 2024 World Champions
● The Top 10 of the World Ranking
● The top two finishers in each discipline and category from the qualification stage

Only the very best of international freestyle skating will light up the city, on a track where talent meets the drive to seize the ultimate opportunity.

The Hero Battle Cup Finals in Milan will be a one-of-a-kind experience for spectators as well — an event that goes beyond sport, aiming to engage and empower young people to believe in their potential and become active players in urban change through sport, culture, and creativity.

Music will fill the square with live performances hosted by RDS, alongside international street food, skateparks for kids to try skating sports, and exclusive shops.
For those curious about the sport, there will also be meet & greet sessions with athletes inside the Urban Village surrounding the competition arena.

Curiosity and excitement will be the keywords — and sport and creativity might just become contagious.

Entry to the village is open to all.